Rochelle salt (RS) filled polyvinyl alcohol (PVA) composite films have been prepared via a simple solution casting technique. The transport, dielectric and ferroelectric properties of the samples have been studied. The dielectric permittivity decreases slowly with increasing frequency and rise gradually with increasing temperature and RS contents in the composites. As the volume fraction of the RS reaches to percolation threshold (f(c) similar to 0.0538), an abrupt increase in the dielectric permittivity (similar to 403 almost 80 times higher compared to pure PVA with low loss similar to 0.18 at 1 kHz and room temperature) occurs in the RS/PVA composite film, which is attributed to the formation of the conductive network in the matrix. Ferroelectric loops up to room temperature (300 K) and the slight increase in Curie temperature from 297 to 300 K have also been observed for percolative composite film. The developed composite material with low loss high dielectric permittivity and room temperature ferroelectric behaviors might be applied in the technological fields. (C) 2012 Elsevier B.V. All rights reserved.