The phenomenon of hydrophobic recovery was studied for cold air plasma treated polyethylene films. Plasma-treated polymer films were immersed into liquids with very different polarities such as ethanol, acetone, carbon tetrachloride, benzene and carbon disulphide. Hydrophobic recovery was studied by measurement of contact angles. Immersion into high polarity liquids slows markedly the hydrophobic recovery. We relate this slowing to dipole-dipole interaction of polar groups of the polymer with those of the liquids. This kind of interaction becomes decisive when polar groups of polymer chains are at least partially spatially fixed. (C) 2013 Elsevier B.V. All rights reserved.