Cu-Mg is found to be an efficient catalyst for the coupling reaction of furfural (FAL) hydrogenation and cyclohexanol (CyOH) dehydrogenation. This process is not only efficient in compensating the thermodynamic equilibrium constraints in the cyclohexanol dehydrogenation and improving the yields towards cyclohexanone but also is a economical route for the synthesis of furfuryl alcohol (FFA) and cyclohexanone (Cyone) as the process do not need any external pumping of hydrogen. The effect of incorporation of various promoters viz., Co, Zn, Fe, Cr, Pd and Ni in Cu-MgO over its activity towards this coupling reaction has been studied. Incorporation of Cr in Cu-MgO catalyst is found be an advantageous in enhancing the yields of both FFA and Cyone. All other promoters though found to show higher activity for the individual reactions of FAL hydrogenation and CyOH dehydrogenation, failed to do the same in their coupling reaction. The stabilization of active species (Cu(+)/Cu(0)) by Cr which also seem to increase the synergetic interaction between Cu and MgO as observed from higher dispersion of copper (from XRD results) and easier reducibility of copper oxide (from TPR results) seem to be the factors behind its higher activity over other promoted catalysts. Copyright (C) 2010, Hydrogen Energy Publications, LLC. Published by Elsevier Ltd. All rights reserved.