'ZeroWIN' (Towards Zero Waste in Industrial Networks - www.zerowin.eu) is a five year project running 2009-2014, funded by the EC under the 7th Framework Programme. Project ZeroWIN envisions industrial networks that have eliminated the wasteful consumption of resources. Zero waste is a unifying concept for a range of measures aimed at eliminating waste and challenging old ways of thinking. Aiming for zero waste will mean viewing waste as a potential resource with value to be realised, rather than as a problem to be dealt with. The ZeroWIN project will investigate and demonstrate how existing approaches and tools can be improved and combined to best effect in an industrial network, and how innovative technologies can contribute to achieving the zero waste vision. (C) 2011 Elsevier B.V. All rights reserved.