Catalytic reduction of aromatic ketones is an interesting reaction that leads to the obtaining of alcohols. Some of these alcohols are employed as intermediaries to produce chemical fine compounds. The bimetallic catalysts are widely used in the chemoselective hydrogenation. The Surface Organometallic Chemistry on Metals (SOMC/M) is a methodology employed to obtain bimetallic systems. In the present work the hydrogenation of ketones derived from acetophenone has been studied. The aim was observe the effect on activity and selectivity to aromatic alcohols by the presence of substituents in the ring. The chemical characteristics of substituents groups could influence the way aromatic ketones are absorbed on the metallic surface. This fact can be explained by a combination of geometric and electronic effects. (C) 2014 Elsevier B.V. All rights reserved.