Research is only half the work; the other half is writing and publishing. Your research is incomplete until you publish your data.([1]) Publishing is necessary but insufficient: others must cite your work.([2]) Writing well and preparing a coherent story will help your paper get past the first hurdle in the publishing process -the copy editor. The second hurdle is the editor, who checks if it is suitable for the journal, and reviews the abstract, conclusions, and references.([3]) The final hurdle is the reviewers, who devote more time to validate the hypotheses, results, and interpretation. Rejection rates across journals are increasing.([4])Science copy editors send one out of five submissions to the editors, and their overall rejection rate is 93%. The Canadian Journal of Chemical Engineering rejects close to 3 out of 4 papers researchers submit. Write better so journals accept your papers and researchers cite them.