Associated or stranded natural gas presents a challenge to monetize due to its low volume and lack of supporting infrastructure. Recent proposals for deploying mobile, modular plants, such as those which perform GM (gas-to-liquids) conversion or produce LNG (liquefied natural gas) on a small scale, have been identified as possible attractive routes to gas monetization. However, such technologies are yet unproven in the marketplace. To assess their potential, we propose a multi-period optimization framework which determines the optimal dynamic allocation and operating decisions for a decision maker who utilizes mobile plants to monetize associated or stranded gas. We then apply this framework to a case study of the Bakken shale play. Our framework is implemented to determine the optimal NPV (net present value) which would be realized over a twenty-year time frame. Sensitivity studies on the technology costs and conversion inputs conclude that the profitability and viability of mobile technologies remain valid for a wide range of possible inputs. (C) 2015 Elsevier Ltd. All rights reserved.