Common carbon-blacks have shown insufficient stability as cathodic catalyst supports for proton exchange membrane fuel cells (PEMFCs). In this regard, alternative supports have been proposed and, specifically graphene or reduced graphene oxide (rGO), have attracted special attention. Herein, a set of electrocatalysts using reduced graphene oxide (rGO) as support is synthetized by a modified polyol method. The influence of Pt loading on the support is studied and compared with conventional supports, considering Pt particle morphologies and oxygen reduction reaction (ORR) performance in rotating disk electrode (RDE). Despite Pt average particle size typically increases with the Pt loading, 30 wt% of Pt on rGO is the optimal Pt loading, yielding the highest ORR activity among the rGO-supported electrocatalysts. These results show that both Pt loading and type of support greatly impact on the morphology and electrochemical performance of Pt nanoparticles. (C) 2020 Hydrogen Energy Publications LLC. Published by Elsevier Ltd. All rights reserved.