Bis(quaternary ammonium halide) surfactants (gemini surfactants) having, variously, diethyl ether, monohydroxypropyl, and dihydroxybutyl spacer groups have been investigated by surface tension, interfacial tension, and steady-state fluorescence techniques. The critical micelle concentration (cmc) and area per molecule (A(min)) are shown to deviate from the expected patterns of behavior as the number of carbon atoms in the alkyl chain (n) increases beyond a certain maximum. This aberrant behavior is observed at the hydrocarbon/water as well as the aqueous/air interface. The unexpected values of the physicochemical parameters at long alkyl chain length have been interpreted on the basis of a concentration region in which submicellar or multilayer structures are forming. Fluorescence measurements provide confirmation of cmc values by an alternative technique. Comparison of the fluorescence emission maxima profiles of the gemini surfactants with those of their monoquaternary analogues demonstrates that there is a continuously changing shape with change in n for the geminis, whereas the profiles for nongeminis are invariant. Long-chain geminis exhibit a gradually sloping sigmoidal profile, indicating a variety of environments experienced by pyrene-3-carboxaldehyde between the totally aqueous environment at low surfactant concentration and the hydrophobic (entirely micellar) environment at high surfactant concentration. The large variation in the polarity of the probe environment between these two extremes may be attributed to the formation of submicellar structures.