Dynamic light scattering (DLS), small-angle neutron scattering (SANS), and viscosity studies have been carried out to examine the influence of NaCl and ethanol on the structure of triblock copolymer [(EO)(20)(PO)(70)(EO)(20)] (EO = ethylene oxide; PO = propylene oxide) micelles in aqueous medium. The studies show that while the pure triblock copolymer solutions do not show any significant growth of the micelles on approaching the cloud point, the presence of a small amount of ethanol (5-10%) induces a sphere to rod shape transition of micelles at high temperatures. Interestingly, this ethanol induced sphere to rod transition of micelles can be brought down to room temperature (25 degrees C) with the addition of NaCl. It is also found that NaCl alone cannot induce such sphere to rod transitions and excess ethanol suppresses them by increasing their transition temperature.