In this paper, three main steps allowing the definition of the sustainability of a wind power plant (WPP) are described in detail. The first step is to choose a site with a good wind potential. In this respect, two approaches have been introduced: traditional wind statistical estimations based on the identification of the Weibull probability density function on specific sites: and an innovative Kriging approach based on artificial neural networks to reconstruct the profile of the mean wind speed of the territory. In the second step, given technical details, the energetic sustainability of a WPP installation is assessed according to a model computing the wind energy production per year, as well as the details of its efficiency. Finally, as third step, a cost/benefit evaluation on the overall reduction in CO2 emissions with respect to traditional fossil fuel energy plants is reported. From a wind speed characterisation viewpoint, the case study is referred to the overall Moroccan territory. From a WPP model viewpoint, the case study is referred to the installation of a specific WPP, which would allow the production of more than 2 GWh per year in the south Atlantic coast and of nearly 1 GWh per year in the Mediterranean coast in the neighbourhood of Tangier. (C) 2010 Elsevier Ltd. All rights reserved.