A new rapid switching near-IR electrochromic conjugated propeller-shape polymer (PBTPAFL) with lower oxidation potential containing a di-triarylamine group was synthesized via Suzuki coupling approach. The observed UV-vis-NIR absorption changes in the PBTPAFL film at various potentials are fully reversible and associated with strong color changes from the original light green to dark green and then to a Prussian blue Excellent continuous cyclic stability of the electrochromic characteristics with a rapid color switching time 2.58 s and bleaching time 1 76 s was found as well Compared with P1 and P2, the introduction of more electron-donating propyl phenyl group in the para position of PBTPAFL. lowered the oxidative potential and prevented coupling reaction during the electrochromic procedure The high molecular weight conjugated polymer having high thermal stability with T-d10 more than 450 degrees C has excellent solubility in common organic solvents such as NMP, THF, chloroform, toluene, xylene, and benzene at room temperature (25 degrees C) due to the propeller-shape structure and long alkyl chain on fluorene. Herein, from the combination of the experimental and computational study, we proposed a mechanism on the basis of the molecular orbital theory to explain the electrochromic oxidation behavior. (C) 2010 Wiley Periodicals, Inc J Polym Sci Part A Polym Chem 48 3913-3923, 2010