The actuation performance of plasticized poly(vinyl chloride) (PVC) gel actuators in an electric field depends on their chemical composition and electrical and mechanical properties. The influence of plasticizer (dibutyl adipate) content on electromechanical behavior of PVC gels was investigated by impedance spectroscopy and space charge measurement. By plasticizing the PVC, the dielectric constant and space charge density of PVC gel were drastically increased at 1:2 w/w ratio of PVC to plasticizer. To apply the results obtained from the impedance spectroscopy and space charge measurement, electrostatic adhesive forces generated between the PVC gel and the anode were measured. The electrostatic adhesive force at the anode was also dramatically increased at the same plasticizer content. All of the results indicated a transition of electromechanical behavior of PVC gel in the electric field, which was considered to originate from the orientation of polarized plasticizer molecules and dipole rotation of PVC chains. By using the electrostatic adhesive force of PVC gel derived from the electromechanical transition, a new electroactive actuator can be developed for novel applications.