The anisotropic content of a pitch is one of the most important parameters for characterizing such materials. Polarized light optical microscopy is the technique most commonly employed (ASTM D 4616 standard procedure) to measure this pitch parameter. However, this standard procedure is limited to pitches with mesophase contents only up to 20%. An alternative technique for determining the anisotropic content of a pitch is high-temperature centrifugation, which can be used without limitation for pitches with up to 100% anisotropic content. In this work, the two techniques have been compared; samples of four pitches with mesophase contents lower than 20% have been analyzed by both techniques and the results have been compared. The high-temperature centrifugation technique showed good repeatability, and the results that it yielded matched those obtained from optical microscopy when the anisotropic content of the pitch was higher than around 5%. The centrifugation technique is always faster, simpler, and possibly more accurate than optical microscopy for pitches with mesophase contents higher than 20%. (C) 2010 Elsevier Ltd. All rights reserved.